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To ensure the reliability, security and compatibility of SMS mailings, we follow international standards and specifications. This section presents the key protocols, encodings, delivery formats and regulatory requirements that affect the SMS industry. These standards help developers integrate SMS services into their systems, ensuring stable and correct message transmission.
The main standard for sending SMS via the SMPP protocol. Important for integration with SMS gateways.
Used to configure message routing, which is critical for correct SMS delivery.
Defines character encodings in SMS, including support for Unicode and national alphabets.
Allows you to understand the statuses of sent SMS (successfully delivered, error, resending, etc.).
Useful for API integrations, since sending messages via HTTP REST API requires understanding server response codes.
Defines valid characters in SMS and affects the length of messages (160 characters in 7-bit code, 70 in Unicode).
A reliable and fast channel for sending text messages to mobile numbers around the world. Used for notifications, confirmations, and marketing campaigns.
Allows you to send messages to Viber users with support for multimedia, buttons, and links. A great choice for personalized interaction with customers.
A new channel that allows you to send messages via WhatsApp. Supports text, images, and other formats, providing convenient communication.
An advanced message format for Android devices via Google Messages. Supports interactive elements, buttons, and multimedia for more effective interaction.
A cheap channel for sending voice messages. Allows you to automate calls and convey information to users without the need for text communication.
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